São Paulo, São Paulo, Brazil
Bruno Guimarães currently works at dunnhumby Bruno studied at Universidade Federal de São Carlos / UFSCar and Bruno is located at São Paulo, São Paulo, Brazil.
Associate Analyst at dunnhumby
Unimed São Carlos, EJE - Empresa Júnior de Estatística, EJE - Empresa Júnior de Estatística
Bacharel em Estatística, Estatística@Universidade Federal de São Carlos / UFSCar
Market research industry provides important information to identify and analyze the market need, market size and competition. Market-research techniques encompass both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data. Market research involve the systematic gathering and interpretation of information about individuals or organizations using statistical and analytical methods and techniques of the applied social sciences to gain insight or support decision making.
Optum, Nielsen, Equifax, Kantar, Gartner
São Paulo is a municipality in the southeast region of Brazil. The metropolis is an alpha global city and is the most populous city in Brazil and the Americas, as well as in the Southern Hemisphere. The municipality is also the largest in the Americas and Earth's 13th largest city proper by population. According to the 2010 IBGE Census, there were 11,244,369 people residing in the city of São Paulo.São Paulo is considered the financial capital of Brazil, as it is the location for the headquarters of major corporations and of banks and financial institutions. São Paulo is Brazil's highest GDP city and the 10th largest in the world,using Purchasing power parity. The São Paulo Stock Exchange is Brazil's official stock and bond exchange. It is the largest stock exchange in Latin America, trading about R$6 billionevery day.The city of São Paulo is home to research and development facilities and attracts companies due to the presence of regionally renowned universities. Science, technology and innovation is leveraged by the allocation of funds from the state government.Large hotel chains whose target audience is the corporate traveller are in the city. São Paulo is the home of the 75% of the main business fairs of the country. The city also promotes one of the most important fashion weeks in the world.São Paulo has two main airports, São Paulo–Guarulhos International Airportfor international flights and national hub, and Congonhas-São Paulo Airportfor domestic and regional flights.